My main niche is Making Money Online and I know that is a huge niche. But when looking back over my life where making money was involved, I always had more than one way to make money. I later understood these other ways of making money were called streams of income. I had my tax busineess and my online business and they were growing. Later I added a hosting company to the business and then a traffic business as well. And I took on the Brand Name "The Everyday Marketer" because I wanted to share the things that were necessary to be done everyday to be successful online.